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Actions Overview

Traditional chatbots are confined to passively regurgitating text. Pitaj.io Actions transform your assistant into an autonomous digital coworker capable of executing tangible business tasks directly within the conversation window.

When a customer expresses intent (such as requesting a quote, tracking a shipment, or purchasing a subscription), the agent invokes the corresponding action.


Action Types

Lead Capture Forms

Display elegant conversational forms to capture visitor names, verified emails, phone numbers, and custom inquiries. Learn more →

Custom Buttons & Links

Offer interactive action buttons to open external links, trigger phone calls, or download PDF whitepapers with a tap. Learn more →

External REST API & Webhooks

Connect in real time to your internal databases, ERP, CRM, or calendar scheduling engines. Learn more →

Shopify Commerce Suite

Perform catalog queries, verify live inventory counts, and add items directly into the visitor’s shopping cart. Learn more →


How Does the Agent Trigger an Action?

Pitaj.io supports two activation paradigms:

  1. Autonomous Intent Detection (AI-Driven):
    You supply a natural language trigger directive (e.g. “Trigger this form whenever the user expresses interest in booking a demo or obtaining a custom quote”). The LLM recognizes context and presents the interactive action at the optimal conversational juncture.

  2. Deterministic Procedures (Rule-Based Workflows):
    For mission-critical workflows requiring zero deviation, wire the action into a Procedure step (e.g., “If the visitor clicks ‘Schedule Callback’, immediately display the phone verification form”).